Customer Love, September 24, 2014 – Delta, Canada.
The Delta Chamber of Commerce presents “Can’t live with ‘em, can’t live without ‘em.” It’s the glaring truth about our customers. How can we reconcile the conundrum and achieve the right balance? Learn the top three approaches to customer relations and discover how to unearth the real story buried within your organization’s perceptions and anecdotes. Choose your own optimum solution and learn the simple actions you can implement immediately to radically improve your customer relations.
For more information visit this link.
Canadian Aerospace Summit 2014, November 18-19, 2014 – Ottawa, Canada.
The 2014 Canadian Aerospace Summit is proudly hosted by the Aerospace Industries Association of Canada (AIAC). This exclusive event brings together Canadian and international companies of all sizes, government, and academia for two days in the nation's capital. Close to 1,000 participants–primarily C-suite executives and government officials–are expected to attend.
For more information visit this link.
Webinar: B2Bs and the Quicker Close: From joining the supplier list to closing
This webinar features live feedback from a prime contractor on what captures attention when meeting suppliers, advice from a seasoned professional who has first-hand experience with failures and successes, a description of the new and innovative tool of The OMX that puts you in contact with a community of like-minded companies, and connects you to primes looking for Canadian suppliers.
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For more information visit this link.
Case Studies
Challenge:
The client was stagnant in its traditional markets of North America and Europe. But in China, the market for their products and services was booming. The client therefore set up operations there and soon after had the opportunity to land a contract that would serve as a leverage point into the Chinese aerospace industry. However, competitors also established footholds in China as well. The customer favoured one of the other competitors and we had one week to change the customer’s mind.
Intervention:
We developed a team that consisted of Chinese and North American personnel that covered sales, product expertise, local knowledge, and North American aerospace industry expertise. We also established personal relationships and visited the customer and their advisors for a week-long review where we focused on the project, our experience, our successes, and our approach to performing the project.
Case Study: Business Expansion into China
Result:
The client was awarded the project. The client was able to leverage this project into additional business in China.
